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		<title>Marketing Strategy: 7 Steps To Market Segmentation</title>
		<link>http://unclesamsdollars.com/marketing-strategy-7-steps-to-market-segmentation/107/</link>
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		<pubDate>Sun, 05 Jul 2009 08:08:17 +0000</pubDate>
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				<category><![CDATA[Grants for Business]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mix]]></category>
		<category><![CDATA[segment]]></category>
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		<description><![CDATA[Market segmentation is widely defined as being a complex process consisting in two main phases:
- identification of broad, large markets
- segmentation of these markets in order to select the most appropriate target markets and develop Marketing mixes accordingly.
Everyone within the Marketing world knows and speaks of segmentation yet not many truly understand its underlying mechanics, [...]]]></description>
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